descriptive analytics

exploiting what you know

You may already be using descriptive analytics techniques, including data modelling, trend reporting and regression analysis, to assimilate the large volumes of data readily available in your organisation.

Well-designed, these spreadsheet models can quickly and effectively extract the insights you need to help you understand past business performance and inform decisions to improve future performance.

However, if your existing models no longer provide accurate insight, decisionLab problem solvers can undertake an analytics audit and enhance your existing tools or, if necessary, specify and build new models to help you stay abreast of trends, provide timely support to your decision makers and test the impact of simple future scenarios.

If you require more sophisticated modelling to support your decisions, see left for details of prescriptive analytics techniques, simulation and optimisation, or get in touch for informal advice.